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Christopher D. Ochs

~ Dare to Defy the Unknown

Christopher D. Ochs

Tag Archives: Marketing

Help! I Need A New Slogan!

09 Wednesday Oct 2019

Posted by Christopher D. Ochs in Author

≈ 1 Comment

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Call to Action, Marketing, Pindlebryth, Slogan

help_geraltIn 2014, I published my first novel, Pindlebryth of Lenland. When I flog this and all my other books, I tout Pindlebryth as:

“Narnia meets The DaVinci Code meets Jason Bourne; All the characters are animals, but it’s not for children; Swords & sorcery, political intrigue and backstabbing aplenty!”

At that time, a wonderful marketing adviser who goes by the moniker SuzyQ, came up with my current slogan “Warm & Fuzzy Mayhem!” It accurately reflected the spirit of Pindlebryth, and the novels yet to come in our hero’s continuing saga.

Since then, I have branched out into almost every direction in the Speculative Fiction world: Science Fiction, Horror, Fantasy, Strange Tales and even Fairie Tales. Suffice it to say my slogan needs an update.

But I’m stuck. Marketing has never been my strong point.
Here’s a few ideas that have popped into my head, but don’t quite hit the mark.

Don’t Let Your Skin Crawl Too Far Away
From Mirthful Macabre to Malevolent Mayhem
Wonders and Terrors that Delight and Astonish
Defy the Unknown

So here’s the deal.
This is an open call to come up with my next slogan/tagline. If I select your catchphrase, or if it inspires me to craft my own final result, I’ll award that person with a signed copy of the latest publication containing two of my short stories, the Bethlehem Writers Group‘s anthology of the Paranormal (and Finalist in Killer Nashville‘s Silver Falchion Award), “Untethered.”

Leave your suggestions as comments to this blog by Halloween (10/31/19), and best of luck to us both!
Ready, set… Write!BWG_Untethered_Front_Cover

 

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